You spent $20K+ on a website.  So why aren’t the leads coming in?

Most service businesses don’t have a marketing problem they have a strategy problem. If your website isn’t built to guide customers, no amount of advertising will consistently generate enquiries.

When your strategy is clear, your website becomes a sales tool instead of an online brochure. Every page has a purpose, and every visitor is guided towards becoming a customer. 

Book a Discovery Call → See how it works
Lewis Building Design
Client: Lewis Building Design
Foliage Landscaping
Client: Foliage Landscaping
Peninsula Tint & Paint Protection
Client: Peninsula Tint & Paint Protection

You did everything your agency told you to,
So where are the customers?

The truth "marketing guys" don't want you to know.


This time, you don’t take on the risks on your site. We do. 

Business owner frustrated with website results

Digital Assassin does the opposite of what typical marketing agencies do. There's no 50% deposit and no big bill on day one.

We manage the costs of your entire marketing: the strategy, the message, the website, the content, and the search work - all at a low monthly fee.

And here's the part that changes everything for you: because our own money is in your business from day one, we can't afford to build it and walk away. So every month, we're in there: testing, refining, finding the next angle to bring you more of the right customers. 


You get someone with skin in the game, not a vendor who bills and bolts.

The reason your website isn't working: It was built the wrong way around.

We invest in the research, strategy, content, design, and website build. You repay that investment over time through a flat monthly fee — while we keep working your account every month. Pick the level that matches how competitive your industry is. 

✕
Traditional agency 
✕
Pay $10k–$50k upfront for a website
✕
You supply all the content
✕
Agency disappears after launch 
✕
No strategy — just a website
✕
You carry all the risk
✓
The Digital Assassin way
✓
We invest upfront — no large cost to you
✓
We research, write, and build everything
✓
We stay with you and keep improving it
✓
Strategy and StoryBrand messaging first
✓
We succeed when you succeed


We wear the build cost upfront. You repay that investment over time through a flat monthly fee — while we keep working your account every single month.

A system built to generate leads not just a website

A proven digital marketing framework that helps attract, convert, and grow your business online.

01

Customer research and persona development

Understand your ideal customers and their needs. Create messaging that attracts the right audience.

02

Competitive Analysis & Positioning Strategy

Research your competitors and identify market gaps. Position your business with a clear advantage.

03

StoryBrand Messaging & Conversion Copywriting

Create customer-focused messaging that builds trust. Write copy that increases enquiries and conversions.

04

Website Design & Build (No Upfront Cost)

Design and build a high-performing website. No upfront website cost, with results-focused execution.

05

SEO & Content Marketing

Optimise your website with SEO and valuable content. Increase rankings, traffic, and qualified leads.

06

AI Visibility ChatGPT, Google AI Overviews & Gemini

Prepare your content for AI-powered search. Improve visibility across ChatGPT, Google AI Overviews, and Gemini.

07

Google Ads & Meta Ads Management

Launch and optimise targeted ad campaigns. Generate more leads while maximising your marketing budget./p>

Lead Generation & Marketing Automation
Lead Generation & Marketing Automation
08

Monthly Reporting & Continuous Optimisation

Track performance with clear monthly reports. Continuously refine your strategy to improve results.



Real clients. Real growth. Real proof.

Peninsula Tint and Paint Protection

Peninsula Tint

+150% monthly search traffic

"We stopped chasing leads — they now come to us."

Insight Coach

Insight Coach

Doubled lead target in month one

“Rob and his team gave us clarity and measurable growth.”

LBD Group

LBD Group

350% leads in the first month.

“I couldn’t be happier with Digital Assassin”

One monthly fee. Your website, your Growth System, your leads. All included 

Every package includes the complete Growth Marketing System. The only difference is the level of growth support provided.

Strategy, website, SEO, AI visibility, and paid ads — all in one flat monthly fee. We carry the build cost. You pay as we grow your leads. Pick the level that matches how hard your category makes you fight for customers.

That monthly fee covers all the active work and pays back our investment over the term, while we work the account every month. Pick the level that matches how hard your category makes you fight for customers; we’ll help you choose on the call.

For small businesses starting out


$1,250/mo

+ GST

Learn More
  • Strategy
  • SEO + Content
  •  Website Build (from 6 pages)
  • Contact Form
  • Responsive Website
  • Choice of 72 themes
  •  Analytics Setup
  • Ongoing SEO (8 hours per month)
  • 1,000-word blog per month
  • Monthly insights and reporting



  •  

For small businesses ready to scale


$2,500/mo

+ GST

Learn More
  •  Strategy
  •  SEO + Content
  •  Website Build (from 10 pages)
  •  Contact Form
  •  Responsive Website
  •  Choice of 72 themes
  •  Analytics Setup
  •  Ongoing SEO (12 hours per month)
  •  2 x 1,000-word blogs per month
  •  Monthly insights and reporting
  •  2 x 3 to 5-minute videos per month
  •  30 social media assets created from the video content and distributed
  •  Email and social media content distribution

For established businesses dominating their area

From $3,750/mo

+ GST

Learn More
  • Strategy
  • SEO + Content
  • data-fr-image-pasted= Website Build (from 17 pages)
  •  Contact Form
  •  Responsive Website
  • Choice of 72 themes
  • Analytics Setup
  •  Ongoing SEO (18 hours per month)
  • 4 x 1,000-word blogs per month
  • Monthly insights and reporting
  • 4 x 3 to 5-minute videos per month
  • 60 social media assets created from the video content and distributed
  •  Email and social media content distribution
  • Meta Ads Management


Not sure which package is right? Our assassins are just a phone call away.

 
Book a Discovery Call

We don't take everyone on

A Real Partnership
We don't take everyone on

Because we're putting our own money into your business, we choose clients who genuinely want to grow what we've built together. If we work together, it's because we're confident we can make it pay for you first, and for us over time. we only work with one business per industry per area across Australia. First to qualify gets the spot.

If you're an owner-run service business doing somewhere between half a million and five million in revenue, and you're ready to grow without spending $20k to $50k up front just for the website, let's talk.

Because we invest our own money upfront, we’re selective. We choose clients we’re confident we can grow.

Our clients



Ready to grow without carrying the risk?

Book a 20-minute discovery call. We’ll look honestly at whether the Growth System is the right fit for your business — no pressure, no hard sell.

Book a Discovery Call →

Frequently Asked Questions

Digital Assassin builds strategically designed, high-converting websites optimised for your ideal customers, search engines, and AI discovery. We pair that with ongoing content creation, distribution, advertising, and digital PR to position you as a trusted authority in your space. Delivered through our Website as a Service (WaaS) model — low monthly fee, no big upfront cost, and we stay with you for the journey.

Most agencies charge large upfront fees before doing anything. Digital Assassin's Website as a Service (WaaS) model means no big upfront cost — just a low monthly fee that covers everything. We lead with research and strategy, write copy your ideal customers understand, build on an enterprise-grade platform with SEO and AI visibility built in, then drive ongoing content marketing, advertising, and digital PR to make you a trusted authority.

Most agencies only maintain sites they built, and WordPress sites are a liability — outdated plugins are the number one cause of hacked and broken websites. SEO is also a separate skill from development, meaning two teams or two suppliers to manage. Digital Assassin builds on a modern SaaS platform with no plugins, managed hosting and security, leaving our team free to focus entirely on your SEO and growth.

Yes — Digital Assassin offers a fully integrated Website as a Service (WaaS) model for small businesses across Melbourne and Australia. One team, one low monthly fee, covering everything: strategy, website build, SEO, AI visibility, content marketing, and social media — with advertising added when needed. No juggling multiple agencies. We build momentum from day one and stay with you for the journey.

Yes — one team, everything included. Digital Assassin brings together research analysts, strategists, human copywriters, SEO and AI visibility specialists, social media and advertising experts under one subscription. No vendor juggling, no gaps. Each month you receive a video call with insight-driven reporting — so you always know what's working, what isn't, and exactly what happens next.

Yes — everything Digital Assassin does is focused on generating leads and sales. A conversion-optimised website alone often produces immediate results from your existing traffic. Where more is needed, we attract your ideal customers through SEO, AI visibility, and paid advertising. We also build funnels, email marketing, and nurture sequences through GoHighLevel — included in your subscription — turning visitors into leads and leads into clients.